Sunday You is delulu (and cannot be trusted)


Why your best plans fall apart by Wednesday, and what to do about it

I’m writing this from a hotel room in Santa Marta, Colombia after 4 spectacular days of Carnival in Barranquilla last weekend.

And somewhere between the last night of carnival and checking into this hotel, I made the most spectacular plans for this week:

  • Write from my stunning hotel room, inspired by the view of the Caribbean sea.
  • Gym every morning.
  • Eat well.
  • Catch-up on work calls and emails.
  • Research for my upcoming newsletters.
  • Batch my podcast’s episodes production.

Because the party is over and I finally have a nice quiet room and a good wifi connection, so obviously THIS was going to be the week I got on top of EVERYTHING.

You know how this ends...right?

I’ve done maybe 20% of that list and I’m not really sure what happened to the other 80%.

So why am I telling you this? Because you probably do the same thing, just with different scenery.

Maybe yours is Sunday evening, planning a beautiful week that falls apart by Wednesday.

Maybe it’s the 1st of January, buying a gym membership and a juicer and genuinely believing you’ll actually use both.

Maybe it’s the first Monday back from holiday, convinced you’ll keep that rested, relaxed energy going (narrator: they did not keep that energy going).

Same move every time.

You feel calm, rested, optimistic, and you make plans from that place.

Then real life shows up and the person who actually has to execute those plans is tired, stressed, and one minor inconvenience away from a meltdown.

I’ve started calling these two people Sunday You and Wednesday You.


This Week's podcast:

🎧 Why Being Hard on Yourself Isn't Working

In this episode, I’m breaking down why self-criticism keeps you stuck, what the research actually says about shame and habit change, and the two-part approach that finally worked for me.

Hey! I'm Noemie

Wellbeing by Design for burned-out overachievers allergic to self-help BS. Evidence-based habits, mindset shifts and real talk from a Former Queen of Bad Habits. No toxic trends or wellness hustle, just science, soul, and a little bit of chaos ⚡️

Did someone forward you this email? ​
Subscribe here

Unwritten Potential

⚡ Ex-corporate burnout turned Certified Health Coach. Every week I help 1500+ burned-out humans build sustainable habits using my MAKE SPACE Method™, a 7-step, subtraction-first framework for real, messy life. No toxic wellness. No hustle culture. No BS. ⚡️Let's goooo!

Read more from Unwritten Potential

Why Trying to Fall Asleep Keeps You Awake Before we begin, this week's piece comes with something new! I built The 7-Day Sleep Reset: a proper protocol based on clinical insomnia research and behaviour design, with 15 printable tools and the worksheets I use with actual coaching clients. The guide is the full 7-day programme and it’s $17. If you want the one technique that changed everything for me, plus one experiment to try tonight, keep reading. For the past few weeks, I’ve been teaching a...

Is it just me, or everything feels a little fucked? Is it just me or is everyone a little bit over... everything right now? It’s like a constant dread in the background. A constant what the fuck is happening that doesn’t switch off. You open your phone and there’s multiple wars, climate crisis, something unhinged someone said, and a grocery receipt that makes you want to lie down on the floor. And then, at the same time, everything is also incredibly stupid. Oracle just laid off 30,000 people...

SMART Goals Have Zero Evidence Behind Them. Zero. The world’s most popular goal framework has zero evidence behind it. I know. That’s a big claim. But stay with me. SMART goals are everywhere. Every corporate training deck you’ve ever sat through. Every January reset article. Every wellness carousel with cute fonts and a sunset background. They feel so official, so universally agreed upon, that I assumed there must be decades of research behind them. Right? There are not. The whole thing...