Why Trying to Fall Asleep Keeps You Awake Before we begin, this week's piece comes with something new! I built The 7-Day Sleep Reset: a proper protocol based on clinical insomnia research and behaviour design, with 15 printable tools and the worksheets I use with actual coaching clients. The guide is the full 7-day programme and it’s $17. If you want the one technique that changed everything for me, plus one experiment to try tonight, keep reading. For the past few weeks, I’ve been teaching a...

Is it just me, or everything feels a little fucked? Is it just me or is everyone a little bit over... everything right now? It’s like a constant dread in the background. A constant what the fuck is happening that doesn’t switch off. You open your phone and there’s multiple wars, climate crisis, something unhinged someone said, and a grocery receipt that makes you want to lie down on the floor. And then, at the same time, everything is also incredibly stupid. Oracle just laid off 30,000 people...

That Voice in Your Head? It's Full of Shit There’s a version of this you’ll recognise. You’re having a perfectly fine day. Nothing is particularly wrong, nothing’s on fire. But out of absolutely nowhere, your brain produces something like: you’re falling behind. Or this isn’t going to work anyway so what’s the point. Or everyone else has figured this out and you’re the one who hasn’t. It arrives with zero evidence yet total certainty. It doesn’t knock or present a case. It just shows up in...